---
title: | Guest author
description: Guest author |
---

[![the pint and tun](https://www.pintandtun.com/hs-fs/hub/417466/file-1258730516.png?width=865&height=678&name=file-1258730516.png "the pint and tun")](http://pintandtun.com)

# bz test

## [Big Box Brands and Crappy Customer Service by Sheldon Rozansky](https://www.pintandtun.com/bztest/big-box-brands-and-crappy-customer-service-by-sheldon-rozansky/17143)

 Posted by [Admin](https://www.pintandtun.com/bztest/author/admin) on Apr 23, 2013 12:50:16 AM

- [Tweet](https://twitter.com/share)

[![](https://www.pintandtun.com/hubfs/Imported_Blog_Media/Brand-Strategy1-1.jpg) ](https://www.pintandtun.com/bztest/big-box-brands-and-crappy-customer-service-by-sheldon-rozansky/17143)

*Today’s Brainzooming blog guest post comes via [@FlyingSpatula, a former Brainzooming guest blogger](https://brainzooming.com/5-keys-to-managing-by-example-guest-post-by-flyingspatula/982/). He direct messaged me over the weekend to let me know about a blog post his uncle, [Sheldon Rozansky, founder of Les Specialistes HCS Montreal](http://www.hcsmontreal.com/), wrote about how big box brands can be indifferent to and even downright contemptuous of customers. While this sucks for customers, he uses shortcomings at big box brands to create a competitive advantage when price competition isn’t an option. Here’s his take on crappy customer service at big box brands and how smaller competitors can fight back for themselves and their customers:*

[Read More](https://www.pintandtun.com/bztest/big-box-brands-and-crappy-customer-service-by-sheldon-rozansky/17143)

 0 Comments [Click here to read/write comments](https://www.pintandtun.com/bztest/big-box-brands-and-crappy-customer-service-by-sheldon-rozansky/17143#comments-listing)

 Tags: [failure](https://www.pintandtun.com/bztest/tag/failure), [customer experience strategy](https://www.pintandtun.com/bztest/tag/customer-experience-strategy), [Competitive Strategy](https://www.pintandtun.com/bztest/tag/competitive-strategy), [customer experience](https://www.pintandtun.com/bztest/tag/customer-experience), [Guest author](https://www.pintandtun.com/bztest/tag/guest-author), [Performance](https://www.pintandtun.com/bztest/tag/performance), [customer service](https://www.pintandtun.com/bztest/tag/customer-service), [Branding](https://www.pintandtun.com/bztest/tag/branding), [Brainzooming](https://www.pintandtun.com/bztest/tag/brainzooming), [Marketing](https://www.pintandtun.com/bztest/tag/marketing), [retail stores](https://www.pintandtun.com/bztest/tag/retail-stores), [service](https://www.pintandtun.com/bztest/tag/service), [Implementation](https://www.pintandtun.com/bztest/tag/implementation)

## [An Innovation Rant about Best Practices by Woody Bendle](https://www.pintandtun.com/bztest/innovation-rant-industry-best-practices-by-woody-bendle/15993)

 Posted by [Admin](https://www.pintandtun.com/bztest/author/admin) on Jan 27, 2013 11:50:59 PM

- [Tweet](https://twitter.com/share)

[![](https://www.pintandtun.com/hubfs/Imported_Blog_Media/Ranting-Woody-Bendle2-300x224-1.jpg) ](https://www.pintandtun.com/bztest/innovation-rant-industry-best-practices-by-woody-bendle/15993)

*I love a good rant, and today, we have a [great innovation rant](https://brainzooming.com/creativity-and-the-arts-are-frivolous-dont-say-that-to-trilby-jeeves/12100/) from our friend [Woody Bendle](https://brainzooming.com/?s=%22by+Woody+Bendle%22&submit=Submit). What’s got Woody ranting today? Best Practices. Note to self . . . don’t mention Best Practices around Woody. Here’s why:*

[Read More](https://www.pintandtun.com/bztest/innovation-rant-industry-best-practices-by-woody-bendle/15993)

 0 Comments [Click here to read/write comments](https://www.pintandtun.com/bztest/innovation-rant-industry-best-practices-by-woody-bendle/15993#comments-listing)

 Tags: [Creativity](https://www.pintandtun.com/bztest/tag/creativity), [innovative](https://www.pintandtun.com/bztest/tag/innovative), [Guest author](https://www.pintandtun.com/bztest/tag/guest-author), [Strategy](https://www.pintandtun.com/bztest/tag/strategy), [possibilities](https://www.pintandtun.com/bztest/tag/possibilities), [rethink possible](https://www.pintandtun.com/bztest/tag/rethink-possible), [creative thinking](https://www.pintandtun.com/bztest/tag/creative-thinking), [Brainzooming](https://www.pintandtun.com/bztest/tag/brainzooming), [Humor](https://www.pintandtun.com/bztest/tag/humor), [Insights](https://www.pintandtun.com/bztest/tag/insights), [Woody Bendle](https://www.pintandtun.com/bztest/tag/woody-bendle), [leapfrog](https://www.pintandtun.com/bztest/tag/leapfrog), [Innovation](https://www.pintandtun.com/bztest/tag/innovation), [Strategic Thinking](https://www.pintandtun.com/bztest/tag/strategic-thinking), [process improvement](https://www.pintandtun.com/bztest/tag/process-improvement), [best practices](https://www.pintandtun.com/bztest/tag/best-practices), [benchmarking](https://www.pintandtun.com/bztest/tag/benchmarking)

## [Continuous Innovation and Continuous Improvement – By Woody Bendle](https://www.pintandtun.com/bztest/continuous-innovation-and-continuous-improvement-woody-bendle/10898)

 Posted by [Admin](https://www.pintandtun.com/bztest/author/admin) on Feb 1, 2012 11:50:26 PM

- [Tweet](https://twitter.com/share)

[![](https://www.pintandtun.com/hubfs/Imported_Blog_Media/takes-two.jpg) ](https://www.pintandtun.com/bztest/continuous-innovation-and-continuous-improvement-woody-bendle/10898)

*Here’s another great post from [Woody Bendle, who debuted as a guest Brainzooming blogger last week](https://brainzooming.com/space-and-creativity/10786/). In the intro on Woody’s first Brainzooming post, I didn’t go into much biographical information on him. An economist by training, Woody is currently the Director, Insights & Innovation at [Collective Brands, Inc](http://www.linkedin.com/company/417826?goback=%2Efps_PBCK_Bradley+%28Woody%29+Bendle_*1_*1_*1_*1_*1_*1_*2_*1_Y_*1_*1_*1_false_1_R_*1_*51_*1_*51_true_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2&trk=pro_other_cmpy). in Topeka, KS. Previously he was with [Blockbuster](http://www.linkedin.com/company/3418?goback=%2Efps_PBCK_Bradley+%28Woody%29+Bendle_*1_*1_*1_*1_*1_*1_*2_*1_Y_*1_*1_*1_false_1_R_*1_*51_*1_*51_true_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2&trk=pro_other_cmpy) as Vice President of Marketing, Customer Analytics & Strategic Systems. Today, Woody Bendle is sharing his perspective on how innovation and improvement can both be continuous.*

[Read More](https://www.pintandtun.com/bztest/continuous-innovation-and-continuous-improvement-woody-bendle/10898)

 0 Comments [Click here to read/write comments](https://www.pintandtun.com/bztest/continuous-innovation-and-continuous-improvement-woody-bendle/10898#comments-listing)

 Tags: [Creativity](https://www.pintandtun.com/bztest/tag/creativity), [blockbuster](https://www.pintandtun.com/bztest/tag/blockbuster), [continuous process improvement](https://www.pintandtun.com/bztest/tag/continuous-process-improvement), [innovative](https://www.pintandtun.com/bztest/tag/innovative), [Guest author](https://www.pintandtun.com/bztest/tag/guest-author), [boston consulting group](https://www.pintandtun.com/bztest/tag/boston-consulting-group), [Strategy](https://www.pintandtun.com/bztest/tag/strategy), [Performance](https://www.pintandtun.com/bztest/tag/performance), [state of the union address](https://www.pintandtun.com/bztest/tag/state-of-the-union-address), [continuous improvement initiatives](https://www.pintandtun.com/bztest/tag/continuous-improvement-initiatives), [Tools](https://www.pintandtun.com/bztest/tag/tools), [shareholder value](https://www.pintandtun.com/bztest/tag/shareholder-value), [continuous innovation](https://www.pintandtun.com/bztest/tag/continuous-innovation), [Brainzooming](https://www.pintandtun.com/bztest/tag/brainzooming), [Insights](https://www.pintandtun.com/bztest/tag/insights), [right brain](https://www.pintandtun.com/bztest/tag/right-brain), [Innovation](https://www.pintandtun.com/bztest/tag/innovation), [improvement programs](https://www.pintandtun.com/bztest/tag/improvement-programs), [Strategic Thinking](https://www.pintandtun.com/bztest/tag/strategic-thinking), [process improvement](https://www.pintandtun.com/bztest/tag/process-improvement), [Implementation](https://www.pintandtun.com/bztest/tag/implementation), [customer analytics](https://www.pintandtun.com/bztest/tag/customer-analytics), [strategic systems](https://www.pintandtun.com/bztest/tag/strategic-systems), [bottom line benefits](https://www.pintandtun.com/bztest/tag/bottom-line-benefits), [lean six sigma](https://www.pintandtun.com/bztest/tag/lean-six-sigma), [bendle](https://www.pintandtun.com/bztest/tag/bendle), [unnecessary costs](https://www.pintandtun.com/bztest/tag/unnecessary-costs)

## [Starting with Books that Start with Research](https://www.pintandtun.com/bztest/starting-with-books-that-start-with-research/4744)

 Posted by [Admin](https://www.pintandtun.com/bztest/author/admin) on Sep 27, 2010 12:50:46 AM

- [Tweet](https://twitter.com/share)

[![](https://www.pintandtun.com/hubfs/Imported_Blog_Media/AMAMRC-Logo.jpg) ](https://www.pintandtun.com/bztest/starting-with-books-that-start-with-research/4744)

<https://www.pintandtun.com/hubfs/Imported_Blog_Media/AMAMRC-Logo-1.jpg>With Mike busy this week carrying out his duties as chair of the American Marketing Association Marketing Research Council (AMAMRC), I’m sitting in at the Brainzooming blog blogging.

[Read More](https://www.pintandtun.com/bztest/starting-with-books-that-start-with-research/4744)

 0 Comments [Click here to read/write comments](https://www.pintandtun.com/bztest/starting-with-books-that-start-with-research/4744#comments-listing)

 Tags: [Market Research](https://www.pintandtun.com/bztest/tag/market-research), [Dan Heath](https://www.pintandtun.com/bztest/tag/dan-heath), [Guest author](https://www.pintandtun.com/bztest/tag/guest-author), [malcolm gladwell](https://www.pintandtun.com/bztest/tag/malcolm-gladwell), [tipping point](https://www.pintandtun.com/bztest/tag/tipping-point), [marketing research](https://www.pintandtun.com/bztest/tag/marketing-research), [Brainzooming](https://www.pintandtun.com/bztest/tag/brainzooming), [Marketing](https://www.pintandtun.com/bztest/tag/marketing), [AMAMRC](https://www.pintandtun.com/bztest/tag/amamrc), [Made to Stick](https://www.pintandtun.com/bztest/tag/made-to-stick), [richard thaler](https://www.pintandtun.com/bztest/tag/richard-thaler)

## [The Creative unConference – Guest Post from Stephanie Sharp](https://www.pintandtun.com/bztest/the-creative-unconference-guest-post-from-stephanie-sharp/1004)

 Posted by [Admin](https://www.pintandtun.com/bztest/author/admin) on Jun 3, 2009 10:50:00 PM

- [Tweet](https://twitter.com/share)

[![](https://www.pintandtun.com/hubfs/Imported_Blog_Media/Guest-Author.jpg) ](https://www.pintandtun.com/bztest/the-creative-unconference-guest-post-from-stephanie-sharp/1004)

*In early May, a TweetDeck search on “creative” tweets showed several referencing a *[*Creative unConference*](http://www.creativeunconference.com/)* in New York. I tweeted to attendees asking for a guest blogger to write about their experience presenting at an *[*event where there’s not really a pre-planned schedule*](http://en.wikipedia.org/wiki/Unconference)*.*  
*  
 Part of it was professional curiosity since I’m chairing the [American Marketing Association Market Research Conference ](http://www.marketingpower.com/Calendar/Pages/MarketingResearchEvent_2009Conference.aspx)in October, and we’ve discussed how to incorporate more attendee-driven content. The other part was a sincere interest in all of us learning more about these types of emerging events.*

[Read More](https://www.pintandtun.com/bztest/the-creative-unconference-guest-post-from-stephanie-sharp/1004)

 0 Comments [Click here to read/write comments](https://www.pintandtun.com/bztest/the-creative-unconference-guest-post-from-stephanie-sharp/1004#comments-listing)

 Tags: [Diversity](https://www.pintandtun.com/bztest/tag/diversity), [Guest author](https://www.pintandtun.com/bztest/tag/guest-author), [Communication](https://www.pintandtun.com/bztest/tag/communication), [Events](https://www.pintandtun.com/bztest/tag/events), [Twitter](https://www.pintandtun.com/bztest/tag/twitter), [Branding](https://www.pintandtun.com/bztest/tag/branding), [Brainzooming](https://www.pintandtun.com/bztest/tag/brainzooming), [Innovation](https://www.pintandtun.com/bztest/tag/innovation), [Collaboration](https://www.pintandtun.com/bztest/tag/collaboration)

[All posts](https://www.pintandtun.com/bztest/all)

## Something Powerful

### Tell The Reader More

The headline and subheader tells us what you're [offering](https://www.pintandtun.com/bztest/tag/guest-author#), and the form header closes the deal. Over here you can explain why your offer is so great it's worth filling out a form for.

Remember:

- Bullets are great
- For spelling out [benefits](https://www.pintandtun.com/bztest/tag/guest-author#) and
- Turning visitors into leads.

### Recent Posts

### Posts by Tag

- [Brainzooming (20)](https://www.pintandtun.com/bztest/tag/brainzooming)
- [Tools (11)](https://www.pintandtun.com/bztest/tag/tools)
- [Creativity (10)](https://www.pintandtun.com/bztest/tag/creativity)
- [Strategic Thinking (10)](https://www.pintandtun.com/bztest/tag/strategic-thinking)
- [Collaboration (9)](https://www.pintandtun.com/bztest/tag/collaboration)
- [Implementation (8)](https://www.pintandtun.com/bztest/tag/implementation)
- [Performance (8)](https://www.pintandtun.com/bztest/tag/performance)
- [Innovation (7)](https://www.pintandtun.com/bztest/tag/innovation)
- [Strategy (6)](https://www.pintandtun.com/bztest/tag/strategy)
- [Guest author (5)](https://www.pintandtun.com/bztest/tag/guest-author)
- [Marketing (5)](https://www.pintandtun.com/bztest/tag/marketing)
- [Career (4)](https://www.pintandtun.com/bztest/tag/career)
- [Communication (4)](https://www.pintandtun.com/bztest/tag/communication)
- [Insights (4)](https://www.pintandtun.com/bztest/tag/insights)
- [Strategic Planning (4)](https://www.pintandtun.com/bztest/tag/strategic-planning)
- [Humor (3)](https://www.pintandtun.com/bztest/tag/humor)
- [Social media (3)](https://www.pintandtun.com/bztest/tag/social-media)
- [Branding (2)](https://www.pintandtun.com/bztest/tag/branding)
- [Competitive Strategy (2)](https://www.pintandtun.com/bztest/tag/competitive-strategy)
- [Ebook (2)](https://www.pintandtun.com/bztest/tag/ebook)
- [Market Research (2)](https://www.pintandtun.com/bztest/tag/market-research)
- [Special week (2)](https://www.pintandtun.com/bztest/tag/special-week)
- [Twitter (2)](https://www.pintandtun.com/bztest/tag/twitter)
- [career advice (2)](https://www.pintandtun.com/bztest/tag/career-advice)
- [creative thinking (2)](https://www.pintandtun.com/bztest/tag/creative-thinking)
- [innovative (2)](https://www.pintandtun.com/bztest/tag/innovative)
- [process improvement (2)](https://www.pintandtun.com/bztest/tag/process-improvement)
- [AMAMRC (1)](https://www.pintandtun.com/bztest/tag/amamrc)
- [Blogging (1)](https://www.pintandtun.com/bztest/tag/blogging)
- [Career Challenges (1)](https://www.pintandtun.com/bztest/tag/career-challenges)
- [Coca-Cola (1)](https://www.pintandtun.com/bztest/tag/coca-cola)
- [Compilations (1)](https://www.pintandtun.com/bztest/tag/compilations)
- [Creative Instigation (1)](https://www.pintandtun.com/bztest/tag/creative-instigation)
- [Creative Quickies (1)](https://www.pintandtun.com/bztest/tag/creative-quickies)
- [Dan Heath (1)](https://www.pintandtun.com/bztest/tag/dan-heath)
- [Diversity (1)](https://www.pintandtun.com/bztest/tag/diversity)
- [Events (1)](https://www.pintandtun.com/bztest/tag/events)
- [Facebook (1)](https://www.pintandtun.com/bztest/tag/facebook)
- [Idea Magnets (1)](https://www.pintandtun.com/bztest/tag/idea-magnets)
- [Made to Stick (1)](https://www.pintandtun.com/bztest/tag/made-to-stick)
- [PowerPoint (1)](https://www.pintandtun.com/bztest/tag/powerpoint)
- [Super Bowl (1)](https://www.pintandtun.com/bztest/tag/super-bowl)
- [The Brainzooming Group (1)](https://www.pintandtun.com/bztest/tag/the-brainzooming-group)
- [Video (1)](https://www.pintandtun.com/bztest/tag/video)
- [Woody Bendle (1)](https://www.pintandtun.com/bztest/tag/woody-bendle)
- [advertising (1)](https://www.pintandtun.com/bztest/tag/advertising)
- [benchmarking (1)](https://www.pintandtun.com/bztest/tag/benchmarking)
- [bendle (1)](https://www.pintandtun.com/bztest/tag/bendle)
- [best practices (1)](https://www.pintandtun.com/bztest/tag/best-practices)
- [blockbuster (1)](https://www.pintandtun.com/bztest/tag/blockbuster)
- [blog (1)](https://www.pintandtun.com/bztest/tag/blog)
- [blogger (1)](https://www.pintandtun.com/bztest/tag/blogger)
- [bloggers (1)](https://www.pintandtun.com/bztest/tag/bloggers)
- [boston consulting group (1)](https://www.pintandtun.com/bztest/tag/boston-consulting-group)
- [bottom line benefits (1)](https://www.pintandtun.com/bztest/tag/bottom-line-benefits)
- [career strategy (1)](https://www.pintandtun.com/bztest/tag/career-strategy)
- [christmas (1)](https://www.pintandtun.com/bztest/tag/christmas)
- [commercials (1)](https://www.pintandtun.com/bztest/tag/commercials)
- [continuous improvement initiatives (1)](https://www.pintandtun.com/bztest/tag/continuous-improvement-initiatives)
- [continuous innovation (1)](https://www.pintandtun.com/bztest/tag/continuous-innovation)
- [continuous process improvement (1)](https://www.pintandtun.com/bztest/tag/continuous-process-improvement)
- [copying (1)](https://www.pintandtun.com/bztest/tag/copying)
- [corporate career (1)](https://www.pintandtun.com/bztest/tag/corporate-career)
- [creating strategic impact (1)](https://www.pintandtun.com/bztest/tag/creating-strategic-impact)
- [creative (1)](https://www.pintandtun.com/bztest/tag/creative)
- [creative block (1)](https://www.pintandtun.com/bztest/tag/creative-block)
- [creative idea (1)](https://www.pintandtun.com/bztest/tag/creative-idea)
- [creative ideas (1)](https://www.pintandtun.com/bztest/tag/creative-ideas)
- [customer analytics (1)](https://www.pintandtun.com/bztest/tag/customer-analytics)
- [customer experience (1)](https://www.pintandtun.com/bztest/tag/customer-experience)
- [customer experience strategy (1)](https://www.pintandtun.com/bztest/tag/customer-experience-strategy)
- [customer service (1)](https://www.pintandtun.com/bztest/tag/customer-service)
- [decision making (1)](https://www.pintandtun.com/bztest/tag/decision-making)
- [failure (1)](https://www.pintandtun.com/bztest/tag/failure)
- [friendships (1)](https://www.pintandtun.com/bztest/tag/friendships)
- [improvement programs (1)](https://www.pintandtun.com/bztest/tag/improvement-programs)
- [innovation Excellence (1)](https://www.pintandtun.com/bztest/tag/innovation-excellence)
- [job title (1)](https://www.pintandtun.com/bztest/tag/job-title)
- [job titles (1)](https://www.pintandtun.com/bztest/tag/job-titles)
- [jobs (1)](https://www.pintandtun.com/bztest/tag/jobs)
- [lean six sigma (1)](https://www.pintandtun.com/bztest/tag/lean-six-sigma)
- [leapfrog (1)](https://www.pintandtun.com/bztest/tag/leapfrog)
- [live tweeting (1)](https://www.pintandtun.com/bztest/tag/live-tweeting)
- [malcolm gladwell (1)](https://www.pintandtun.com/bztest/tag/malcolm-gladwell)
- [marketing research (1)](https://www.pintandtun.com/bztest/tag/marketing-research)
- [organizational creativity (1)](https://www.pintandtun.com/bztest/tag/organizational-creativity)
- [personal branding (1)](https://www.pintandtun.com/bztest/tag/personal-branding)
- [plagiarism (1)](https://www.pintandtun.com/bztest/tag/plagiarism)
- [possibilities (1)](https://www.pintandtun.com/bztest/tag/possibilities)
- [questions (1)](https://www.pintandtun.com/bztest/tag/questions)
- [retail stores (1)](https://www.pintandtun.com/bztest/tag/retail-stores)
- [rethink possible (1)](https://www.pintandtun.com/bztest/tag/rethink-possible)
- [richard thaler (1)](https://www.pintandtun.com/bztest/tag/richard-thaler)
- [right brain (1)](https://www.pintandtun.com/bztest/tag/right-brain)
- [rudy giuliani (1)](https://www.pintandtun.com/bztest/tag/rudy-giuliani)
- [senior management (1)](https://www.pintandtun.com/bztest/tag/senior-management)
- [service (1)](https://www.pintandtun.com/bztest/tag/service)
- [shareholder value (1)](https://www.pintandtun.com/bztest/tag/shareholder-value)
- [sharing ideas (1)](https://www.pintandtun.com/bztest/tag/sharing-ideas)
- [social media strategy (1)](https://www.pintandtun.com/bztest/tag/social-media-strategy)
- [state of the union address (1)](https://www.pintandtun.com/bztest/tag/state-of-the-union-address)
- [strategic planning process (1)](https://www.pintandtun.com/bztest/tag/strategic-planning-process)
- [strategic systems (1)](https://www.pintandtun.com/bztest/tag/strategic-systems)
- [strategic thinkers (1)](https://www.pintandtun.com/bztest/tag/strategic-thinkers)
- [strategic thinking questions (1)](https://www.pintandtun.com/bztest/tag/strategic-thinking-questions)
- [talents (1)](https://www.pintandtun.com/bztest/tag/talents)
- [tipping point (1)](https://www.pintandtun.com/bztest/tag/tipping-point)
- [topic idea (1)](https://www.pintandtun.com/bztest/tag/topic-idea)
- [topic ideas (1)](https://www.pintandtun.com/bztest/tag/topic-ideas)
- [unnecessary costs (1)](https://www.pintandtun.com/bztest/tag/unnecessary-costs)
- [western kansas (1)](https://www.pintandtun.com/bztest/tag/western-kansas)

[see all](https://www.pintandtun.com/bztest/tag/guest-author#)